Key Responsibilities
Oversee efforts of two Market Research Analysts including prioritizing work, helping with survey design and analyses, removing barriers to progress
Involvement in all stages of the survey project process
Manage survey request intake to prioritize timing and resources
Derive insights from data collection, which will inform new initiatives, new features, and new ways to delight our customers
Develop recommendations for research approaches to help business partners from all parts of the organization address and answer key questions related to business needs
Collaborate with research agencies to conduct quantitative and qualitative brand and market research
Leverage research findings for thought leadership
Extract and communicate trends and insights in a clear way to stakeholders, including senior management
Set and adhere to standards for how market research is conducted, measured, and reported so there is consistency in how we look at data as a company
Act as a trusted advisor to stakeholders within the company who want to use survey data to uncover insights
Follow relevant feeds, blogs, forums, etc. to stay up-to-date on the latest trends
Bachelors degree, preferably in social science or related degrees
3-5 years of experience conducting market research and surveys
Experience working with or for large B2B companies, preferably with a global presence
Experience with a wide range of primary research approaches and techniques, including both qualitative and quantitative methods
Experience translating research findings into actionable insights that drive marketing strategy, product enhancements, customer success and employee satisfaction
Outstanding presentation, verbal and written communication skills with the ability to communicate effectively at all levels of the organization, including senior management
Experience with Qualtrics or similar survey platforms
Excellent project management skills with an ability to set and maintain priorities and meet deadlines in a multi-task, fast-paced and team-oriented environment
Critical thinker with a resourceful approach to problem-solving and experience managing clients and/or multiple stakeholders
Can-do attitude, creative, proactive and innovative
Fluent in English
