לוח אפשרויות קריירה - הדרך החכמה להייטק

We are seeking a talented Marketing Automation Specialist to join our dynamic team in the forex/gaming industry. The ideal candidate will leverage cutting-edge automation tools to drive engagement, optimize campaigns, and boost player acquisition and retention.
 
Responsibilities:
· Manage and optimize marketing automation platforms such as optimove.
· Develop and implement data-driven, automated marketing campaigns across multiple channels (email, SMS, push,social media)
· Create segmented audiences using SQL queries for targeted marketing initiatives
· Design and execute personalized customer journeys to enhance player engagement and retention
· Collaborate with cross-functional teams to align marketing automation strategies with overall business goals
· Analyze campaign performance, generate reports, and provide actionable insights to improve marketing effectiveness
· Stay updated on industry trends and best practices in marketing automation for the gaming and forex sectors