The opportunity
The Senior Director of Value & Access Strategy works closely with US Innovative Medicines teams to create and align on the overall strategy and tactics as it relates to value & access. At Teva, Value & Access is responsible for total GTN. This means developing and aligning stakeholders on strategies across Payer/PBM, Wholesale/Distribution, Point of Purchase Channels (i.e. SP, LTC, 340B, etc.), copay This role is responsible for brands across the product life cycle: pre-product launch, launch, in-line, and mature. This role manages individuals supporting Value & Access Strategy across specific brands and may also be responsible for certain brands. IN addition, this leader will provide strategic guidance to the team and Teva leadership. This includes working with cross-functional colleagues to profile the access landscape, develop and execute research, develop strategies to achieve product access goals across all key stakeholders listed above. In addition, this individual is responsible for crafting payer messaging and pull through tactics to enhance brand performance and to identify tactics to support the brand through policy changes (i.e. IRA). This role needs to provide enterprise thinking and be able to operate above-brand.
How you’ll spend your day
All areas of responsibility listed below are essential to the satisfactory performance of this position
Identify opportunities to improve consistency across brands
Allocate resources across a small team to appropriately to support legacy brands, focus brands, new launches, BD/Pipeline
Lead the development and evolution of strategies that maximize patient access to Teva brands and/or biosimilars and help teams gain alignment and resources
Partner with cross-functional teams to conduct highly innovative research/analytics to define payer strategies
Integrate payer access strategies into the brand and/or biosimilar Operating Plan
Present payer issues, opportunities and recommendations to stakeholder leadership teams
Develop and implement a compelling value story to payers by collaborating with crossfunctional colleagues including brand teams, market access leadership, pricing and contracting, HEOR, etc.
Develop and gain approvals for marketing tactics and materials that effectively communicate the payer value story
Partner with Pricing, Contracting, and I&A to develop appropriate business cases and data analytic packages for pricing and contracting evaluations and decisions
Identify and address product barriers to payer access and performance by applying advanced understanding of, and experience with, pricing strategies and payer analytics
Assess the distribution and point of sale dynamics and develop and evolve the distribution strategy to maximize patient access
Analyze market trends across the payer environment, distribution, therapeutic areas, and brand lifecycle to adjust/update strategies
Partner with Brand Marketing, Pricing and Contracting, Medical Affairs, and other internal teams to ensure payer strategy aligns with overall product strategy and company performance objectives
Responsible for developing payer-centered branding, awareness, and pull-through
Collaborate and negotiate to align cross-functional interests
Contribute to the financial forecasting process in support of regular operational and strategic business reviews
Track and trend ROI, targeting, formulary status and pull through program effectiveness through various IT and data resources.
Attend various market access, relevant therapeutic association meetings and customer meetings to stay current on market trends, clinical developments and treatment guidelines.
Help develop and administer budgets, resource plans, and performance objectives for the team
The candidate hired into this role will be required to work on-site at our Parsippany, NJ office
