About Track360: Track360 is a next-generation affiliate management platform built for the Forex, Prop Trading, and iGaming industries. We help companies scale through advanced tracking, automation, and smart data analytics, offering an enterprise-grade solution at an accessible price point. Role Overview: We’re looking for a hands-on, data-driven Marketing Lead to take full ownership of Track360’s marketing strategy and execution. This role combines leadership with operational execution – managing PPC campaigns, SDR campaigns, Facebook campaigns, Media Materials, content, website performance, SEO, LinkedIn, social media, webinars, PR, and marketing automation. You’ll work closely with the sales team to generate demand, create a consistent brand voice, and drive high-quality leads through the funnel. Key Responsibilities:
* Develop and lead the overall marketing strategy to support company growth and sales targets
* Manage and mentor a small marketing team, external freelancers, and creative resources
* Create from inception and maintain a structured marketing funnel for each channel (LinkedIn, Facebook, SDR, Google, AI tools, email, webinars, etc.)
* Plan, execute, and optimize multi-channel campaigns to generate qualified leads
* Oversee SEO strategy and execution, including weekly content updates and performance tracking
* Own the website content and structure, ensuring it reflects key updates, partnerships, and new features
* Collaborate closely with the sales team to align messaging, share feedback, and support enablement
* Manage social media accounts and coordinate regular, high-quality posts across platforms
* Monitor key KPIs such as CAC, CPL, conversion rates, and engagement metrics
* Build sales and marketing assets (presentations, one-pagers, case studies, videos) in collaboration with designers
* Lead the marketing contribution to major industry events and partner activations
Why Join Track360?
* Shape and lead the marketing function at a high-growth SaaS company
* Work with a forward-thinking leadership team and global client base
* Enjoy autonomy, impact, and the ability to build real marketing infrastructure from the ground up
* Competitive salary, bonuses, and opportunity for professional growth
* Develop and lead the overall marketing strategy to support company growth and sales targets
* Manage and mentor a small marketing team, external freelancers, and creative resources
* Create from inception and maintain a structured marketing funnel for each channel (LinkedIn, Facebook, SDR, Google, AI tools, email, webinars, etc.)
* Plan, execute, and optimize multi-channel campaigns to generate qualified leads
* Oversee SEO strategy and execution, including weekly content updates and performance tracking
* Own the website content and structure, ensuring it reflects key updates, partnerships, and new features
* Collaborate closely with the sales team to align messaging, share feedback, and support enablement
* Manage social media accounts and coordinate regular, high-quality posts across platforms
* Monitor key KPIs such as CAC, CPL, conversion rates, and engagement metrics
* Build sales and marketing assets (presentations, one-pagers, case studies, videos) in collaboration with designers
* Lead the marketing contribution to major industry events and partner activations
Why Join Track360?
* Shape and lead the marketing function at a high-growth SaaS company
* Work with a forward-thinking leadership team and global client base
* Enjoy autonomy, impact, and the ability to build real marketing infrastructure from the ground up
* Competitive salary, bonuses, and opportunity for professional growth
Requirements:
* 2+ years of experience in marketing (Ideally in B2B SaaS)
* 1+ years in a leadership or management role Fluent English – both spoken and written – is a must , as most clients are international and daily communication is in English
* Proven experience building structured marketing funnels and managing multi-channel campaigns
* Hands-on experience with tools like HubSpot, Google Analytics, LinkedIn Ads, and Google Ads.
* Strong content, copywriting, and communication skills.
* Data-driven, strategic, and detail-oriented mindset
* Experience working closely with sales teams and aligning on go-to-market strategies
* Design coordination experience – an advantage
* 2+ years of experience in marketing (Ideally in B2B SaaS)
* 1+ years in a leadership or management role Fluent English – both spoken and written – is a must , as most clients are international and daily communication is in English
* Proven experience building structured marketing funnels and managing multi-channel campaigns
* Hands-on experience with tools like HubSpot, Google Analytics, LinkedIn Ads, and Google Ads.
* Strong content, copywriting, and communication skills.
* Data-driven, strategic, and detail-oriented mindset
* Experience working closely with sales teams and aligning on go-to-market strategies
* Design coordination experience – an advantage
This position is open to all candidates.
